Febco ball valves are meant to last 20 years.

​As with most massive industrial companies, Watts claims to focus on new product development based on
"voice of customer" feedback. 

This is fundamentally a Public Relations claim, not a truth claim about what they do. They've had decades to solve a problem that has plagued the customer, the cracked ball valve. It shouldn't take a frustrated and bored irrigation specialist to design a solution to this problem, when there are literally billions of dollars of sales every year fueling the R&D team of major ball valve manufacturing companies. It is not just Watts and FEBCO, but also Apollo, Nibco, and Wilkins that are guilty of throttling new valve designs in order to maintain profits. 

For a reference point-Watts reported 1.98 billion dollars of sales in 2022, with 874 million dollars of profit, and Apollo(Aalberts integrated piping systems) reported 3.2 billion Euro of sales in 2022, with 372 million euro of profit.

Wilkins and Nibco aren't public but we can only imagine that they also have enough money to research and develop a solution to a clear problem for the end user of their ball valves. Every one of these companies are aware of the simple fix, because the valves ALWAYS crack in the same spot. They've seen the Freeze Tolerant Ball Valve at trade shows, and some have even engaged in direct correspondence. But, most sales reps laugh at it, calling it a gimmick. YOU the customer will be the final say in whether this is  a gimmick or not. Thousands of freeze plugs have already done their sacrificial duty in saving the body of the valve, saving hundreds to thousands of dollars in replacement parts and labor. Could you imagine a person finding/developing a simple fix to prevent cancer? What would all the Doctors do who make their living by "TREATING" cancer? If you said they would fight against the new cure, you'd be right! GREED &CORRUPTION.
This is exactly what EVERY valve manufacture is doing. Laughing all the way to the bank at the consumers expense.

​Join us in tackling the greed and corruption factor, and witness the miracle of this highly effective and BETTER ball valve. 

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Febco ball valves do not have any protection or warranty from freeze damages. The Freeze Tolerant Ball valve company located in beautiful Colorado, developed the best ball valve suited for cold weather. It has the CSS Approved certification. It is the only ball valve (including that made by febco ball valve corp.) approved for severe cold weather applications. It is the only ball valve with patented freeze-plug technology to protect it against freeze damage. Other products like the Febco FR 767 PVB states that it was made to be left out in the cold. However, we have tested this unit and found it highly susceptible to freezing and cracking. They are not sold in Colorado because they are not made to endure extreme cold snaps common in Colorado. That is what the distributor told me. Unfortunately most contractors do not like this freeze tolerant valve because they want to keep replacing the febco ball valves that readily crack on the febco pvb units, (the Febco 765 units as wells as any febco products that have febco valves on them.
Febco isn't alone. Watts, Apollo, Wilkins all lack cold weather valve products. They don't have freeze resistant or frost resistant or frost proof or cold weather valves on any of their products either.
 I have personally changed out over 1,000 cracked ball valves in the last 20 years. FEBCO valves are the majority of the brand marketed in Colorado. Most of them have been specifically the FEBCO ball valve. The FEBCO valve product is really not at fault. Either are the Wilkins ball valves, the Watts ball valves or other ball valves. A person just needs to maintain their FEBCO valve products. However, I would think that FEBCO and others would want to make a better cold weather valve. But they really don't because they make a lot of profit selling replacement valves. I have found contractors and local distributors to be of the same mind set. Greed & Corruption is what seems to be in the for front of their minds. They put profit before integrity.